Social Currency Marketing Co.

Strategy and execution, from one partnerOne team.
Fewer moving parts.

Senior-level strategy and hands-on execution across brand, content, campaigns, social, and growth.

Services

Brand strategy

Position & define

Before anything gets designed or posted, we work out what the business needs to be known for and who is most likely to care. That means real research — talking to your customers, reading your reviews, and looking honestly at who is already winning the attention you want.

  • Audience & market research
  • Positioning statement
  • Messaging framework
  • Tone of voice guide
  • Competitive audit
  • Naming & taglines

Social media

Create & publish

Full management of the channels that matter for your business, and none of the ones that don't. We plan monthly, shoot in batches, and publish on a calendar you approve in advance so nothing goes out that you have not seen.

  • Monthly content calendar
  • Copywriting & captions
  • Community management
  • Story & reel production
  • Channel strategy
  • Monthly reporting

Content production

Shoot & edit

Photo and video made on location in San Diego. Everything is shot to be cut down and reused, so a single day on site produces months of usable material rather than one campaign's worth.

  • Photography
  • Short-form video
  • Editing & colour
  • Motion graphics
  • Product & food styling
  • Asset library delivery

Paid media

Target & scale

Paid campaigns across Meta, TikTok, and Google, built to a defined cost per result rather than a vague awareness goal, and owned by the same people who set the strategy. We start small, find what converts, and only then put weight behind it.

  • Campaign strategy
  • Creative testing
  • Audience building
  • Budget management
  • Landing page review
  • Performance reporting

Influencer & UGC

Seed & amplify

Working with local creators whose audiences overlap with yours. We handle sourcing, briefing, contracts, and usage rights, so the content you pay for is content you are allowed to keep using.

  • Creator sourcing & vetting
  • Briefing & contracts
  • Usage rights negotiation
  • Gifting programmes
  • UGC content library
  • Campaign measurement

Website & SEO/GEO/AEO

Built & found

We build the site, and we make sure it gets found. The build comes first: design, copy and structure, on a site that loads fast and says the right thing to the right person. Then the work that brings people to it — because search is no longer a page of ten blue links. Your buyers rank you on Google, ask ChatGPT for a recommendation, and read an AI overview that returns one answer instead of a list. We build for all of it, so the site can be read, trusted and named as the answer.

  • Website design & build
  • Copywriting & site structure
  • Technical & speed audit
  • Keyword & intent research
  • Structured data & schema
  • Local & AI citation reporting

Something else in mind?

Not every brief fits a list. Tell us what you are trying to build — we will scope it, and help you achieve your marketing goals.

Let’s build it

How engagements work

Monthly retainer

Ongoing work across one or more services, scoped to a fixed monthly hours band. Most clients sit here.

Project

A defined piece of work with a start and an end — a rebrand, a launch, a single production week.

Strategy intensive

Two weeks of research and positioning, delivered as a document your own team can execute against.

Not sure which oneStart with a conversation

Tell us where the business is going. We will tell you which of these you need — including when the answer is none of them.

Get in touch